(PRWEB) June 29, 2005
Stuart Snyder and Matt Mazer, formerly of CINAR Corporation, have launched their own company Turnstile Entertainment, LLC. The new corporation will focus on film/television/home video programming, media brands and live family productions and touring.
To date, Turnstile Entertainment has acquired the rights to brands appealing to all members of the family, from toddlers to parents. Currently its roster includes: Clifford the Big Red Dog?? LIVE!, Baby Road Trip®, Buffalo Bill??s Wild West, and Ice Capades.
??After successfully growing companies and brands in the corporate entertainment world,?? said Stuart Snyder, ??we felt it was time to create projects of our own and build a new vision of an entrepreneurial entertainment company. We started by acquiring rights to brands which reflect our past experience, but also provide ample opportunities for growth within the family entertainment industry.??
Baby Road Trip, a new brand for infants and toddlers, is initially launching with a fun, energetic and adventurous series of DVDs. Created by Laura Kronen, the Baby Road Trip concept stemmed from a road trip of her own to Florida with her husband and infant son, Jesse. The time in the car allowed them the opportunity to brainstorm a new venture to develop together ?? the idea that children could be exposed to real-world places, and perhaps have more fun reaching a new destination if they experienced them through a virtual trip first.????
Under Kronen??s stewardship, the brand has won the Creative Child Award, Dr. Toy Award, iParenting Media Award, the Kids First Endorsement, the Dove Family Seal of Approval and the prestigious Telly Awards. Now Turnstile Entertainment is ready to take Baby Road Trip to the next level and expects the brand to fill a void in the marketplace for a fun, lively and bright series of toddler videos. The first series of titles includes ??Baby Road Trip BEACH,?? ??Baby Road Trip JUNGLE,?? ??Baby Road Trip CIRCUS,?? and ??Baby Road Trip CITY.??
As its first venture, Turnstile Entertainment recently produced the family touring show, Clifford the Big Red Dog LIVE! According to Matt Mazer, ??The Clifford character has a classic, evergreen appeal, extended by Scholastic??s energetic brand stewardship. Our management team??s previous experience, combined with Clifford??s marketplace potential, created a logical formula for the launch of our live entertainment touring division.?? The show is currently booked in more than fifty markets for the upcoming 2005-2006 season.
Prior to co-founding Turnstile, Snyder led P&L for worldwide consumer entertainment companies with combined revenues in excess of $ 1.5 billion. Most recently, Snyder was the president and CEO of CINAR Corporation, where he executed a successful turnaround strategy which culminated in the sale of the company, increasing shareholder value by 82%. His experience ranges in all areas of the entertainment industry including home entertainment, film, television and live entertainment. He has served as president and COO of two of the largest live entertainment companies, Feld Entertainment, d/b/a Ringling Bros. and Barnum & Bailey /Disney on Ice, and WWF Entertainment (now known as WWE). Additionally, as the head of LIVE Home Video, Turner Home Entertainment and MGM/UA, Snyder??s strategic leadership led to significant revenue and growth for each company.????
Matt Mazer has held senior executive posts at Walt Disney Pictures, Goldcrest Films & Television, Nest Family Entertainment, Sony Corporation of America and CINAR, with a primary focus on marketing, production and strategic alliances. He has also advised a wide range of media organizations including Dentsu, NASCAR, Ringling Bros. and Barnum & Bailey and WWE. His independent motion picture production credits include the animated feature films All Dogs Go To Heaven and The Swan Princess.
About Turnstile Entertainment
Turnstile Entertainment, LLC is an entertainment company focused on the development of film/television/home video programming, media brands and family live productions and touring. Turnstile Entertainment owns rights to brands appealing to all members of the family, from toddlers to parents. The company?s brands include: Clifford the Big Red Dog LIVE! Baby Road Trip, Buffalo Bill?s Wild West, and Ice Capades.
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